Resolution:
In the TIB/Adapter for Oracle AQ the subject name is not a command
line option but is rather a part of the PL/SQL procedures you
build to set up the publisher & subscriber. The sample
"demosendrecv.sql" script in the $TIBORA_HOME\scripts is a good
starting point to become familiar with how this has been tackled
(in the ObjectPayload Type example detailed in the manual).
Please refer to section "Specifying Subject Names When Enqueuing"
in Chapter 5 in the Manual, on how to enqueue a message with
subject name using SQL, is explained. Let me know if you have
questions on this section.